With Microsoft Dynamics 365 and ORBIS:
ORBIS AG from Saarbrücken introduces Microsoft Dynamics 365 (formerly: Microsoft Dynamics CRM) at M+W Dental Müller & Weygandt GmbH from Büdingen in Hesse. M+W Dental, the largest mail order company for dental consumables in the German-speaking region, is thus bundling sales-related data centrally on one work platform, creating a 360-degree view of customer activities and establishing consistent, efficient and flexible CRM processes in sales. Sales data or visit and call reports can be accessed and recorded at any time and anywhere with Microsoft Dynamics CRM for Outlook (CRM for Outlook) or a mobile app - on the desktop via Internet browser just as on the road, online and offline.
For the installation of Microsoft Dynamics 365, the mail order company relied on the technical and consulting expertise of ORBIS AG, with whom it has been implementing IT projects with great success for many years. Since an all-round view of sales activities was of central importance in this project, ORBIS created a deep integration between the new CRM solution and M+W Dental's existing SAP ERP system, in which customer master data, customer characteristics and sales documents are managed and orders are recorded, on the basis of a bidirectional data exchange. The link was established using the Scribe integration platform. Earlier, the IT service provider from Saarbrücken had already implemented an integration scenario at M+W Dental using the ORBIS iTC solution, in which data from SAP ERP is extracted into an SQL data table and made available there for business intelligence analyses using Microsoft SQL Server Analysis and Reporting Services.
The decision to introduce Microsoft Dynamics 365 - the application replaces an in-house CRM development based on the Microsoft Access database system, combined with SQL Server - was made after a thorough examination of all relevant aspects. In addition to the intuitive and convenient operation with integration in Microsoft Outlook and an attractive price-performance ratio, the decisive factor was the fact that the CRM solution fits seamlessly into the IT and BI landscape at M+W Dental and is in line with the company's IT strategy. The use of Microsoft products such as SQL Server including BI tools, Microsoft Outlook, Office and Windows has always been an important component of this strategy. Thanks to the existing internal IT know-how with regard to Microsoft technologies, the company can carry out the technical administration as well as the adaptation to individual process requirements of Microsoft Dynamics 365 on its own and thus save IT costs.
As part of a pilot project, the introduction of Microsoft Dynamics 365 and CRM for Outlook for offline access to data in the field sales force has already been successfully completed. The CRM application, which is expected to be used by around 75 users in its final version, is now gradually being installed in all sales-related departments; the rollout to the foreign branches is planned for a later date.
About M+W Dental M+W Dental
M+W Dentalfounded in Frankfurt in 1947 by Hermann Müller and Jakob Weygandt, is the largest mail order company for dental consumer goods in the German-speaking region. The core business of the medium-sized company is the mail order business for consumables and consumer goods for the dental industry. More than 33,000 dental practices and dental laboratories place orders each year with M+W Dental, which is based in Büdingen near Frankfurt. M+W Dental's range of products for dentists and dental laboratories comprises around 42,000 items, including well-known brand products as well as a low-priced house brand range, which can be ordered by catalog or via the company's own web store. In addition to its headquarters in Büdingen, M+W Dental operates its own branches in Austria, Switzerland and Hungary.
Further information can be found at mwdental.de.
ORBIS is an internationally active software and business consulting company. With around 400 employees, ORBIS advises and supports international corporations and medium-sized companies - from IT strategy and business process optimization to system implementation and system integration. In doing so, ORBIS relies on the solutions of the market leaders Microsoft and SAP, with whom we have a close partnership. On the Microsoft Dynamics CRM platform, ORBIS offers its own certified industry solutions and best practices such as the SAP integration or service management solution and also sells these in Austria, Switzerland and the USA. In addition to CRM and BI, the close cooperation with Microsoft also extends to the Microsoft SharePoint and Office 365 platforms as well as Industry 4.0 and Microsoft Cloud Services. More than 1500 successfully implemented customer projects are proof of our many years of experience in the automotive, construction supply, service, manufacturing, consumer goods, mechanical and plant engineering, and logistics industries. Our long-standing customers include ARDEX, Bauer Maschinen, Bystronic, DencoHappel, Freudenberg, Heineken Switzerland, Herrenknecht, Herta, Hirschvogel, ifm electronic, KTR Kupplungstechnik, LAPP Insulators, Montblanc, Streck Transport, Webasto, Wolf Gruppe and ZF.
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