SAP CRM
SAP CRM 7.0 – CRM, just the way you want it
The new SAP CRM 7.0 is a fully web-based platform for an integrated execution of all customer processes. SAP CRM offers leading front office functionalities and industry-specific end-to-end processes across marketing, sales, service and all the various channels.
The benefits, at a glance:
- Intuitive web-based user interface ensures rapid user acceptance and provides far-reaching CRM functionalities.
- Workflow-based rules make work easier in sales, marketing and service.
- The browser-based application breaks down regional and technical boundaries with ease – it can be used from any location with internet access.
- Customer information is available from anywhere in the world.
- CRM on demand or as an in-house solution in its own data processing centre.
With SAP CRM7.0, you can measurably increase efficiency, speed up work processes, reduce administration requirements, increase customer satisfaction and give your business a valuable competitive edge.
The following business processes are supported:
- Marketing and sales promotion
- Sales
- Service
- Customer-focused contact centre
- IP-driven communication management
- Partner management and indirect sales
- The internet as a sales channel


